In the spirit of of collaboration (One of the 5 C’s!), we’ve asked our friend and fellow Social Media expert, Teddy Burriss of Burriss Consulting, to share some of his wisdom about Social Media with our audience. Fortunately, he leapt at the opportunity! (Teddy’s a smart guy.)

Let me tell you about my 5C’s of Social Media.

We all love lists, especially lists that make sense and bring value to our lives.

My 5C’s of Social Media are easy to remember and when done properly, they bring value to our lives

They are: “Contribute, Collaborate, Connect, Cram & Consistently”

If you remember and focus on these 5C’s and their definitions, you’ll meet more people online, develop relevant relationships with them and be able to show that you are an authority in the topics that you actively discuss and share.

con·trib·ute  /kənˈtribyo͞ot/ – Verb
1. Give in order to help others

col·lab·o·rate    /kəˈlabəˌrāt/ – Verb
1. Work jointly on an activity, especially to produce or create something.

con·nect  /kəˈnekt/ – Verb
1. Bring together or into contact so that a real or virtual link is established
2. Join together so as to provide access and communication

cram    /kram/ – Verb
1. Urban dictionary – the act of attempting to learn large amounts of information in a short period of time.
2. Learning from content provided by others.

con·sist·ent·ly     /kənˈsɪstəntˈly/ – Adv
1. Regular, steady, routine

I think of the 5C’s of Social Media somewhat like high octane gasoline for my car. I could use regular gasoline in my car, but if I use high octane gasoline the performance is much better. Likewise, I could get on social media and play around with no deliberate activities, or I could use the 5C’s of Social Media and get more value out of my efforts on social media.

The cost of engaging on social media differently and better is a little more, yet the benefits are significant.

Building relationships through social media really begins to grow once you adopt my principles of the 5C’s of Social Media.

Try it and let me know what happens.

– Teddy

Teddy Burriss is a world renowned Networking Strategist. Working for Burriss Consulting, Inc., Teddy teaches “Networking for Mutual Benefit” and “Building Relationships through Social Media.” Teddy is an accomplished author, public speaker, avid social media engager and blogger. Teddy is a proven authority of the principles and practices of social media for business. As a Certified Career Transition Coach, Teddy provides outplacement services and coaching for our friends and family in career transition.

Teddy is rather easy to find – look for him on these social media platforms:
Teddy Burriss on LinkedIn
Teddy Burriss on Twitter
Teddy Burriss on Facebook
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